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The culture of Dying Matters


Friday 02 May 2025


We're encouraging our Island community to join the conversation about death, dying, and grief in ways that resonate with them during this year’s Dying Matters Awareness Week (5–11 May 2025).

The national campaign, led by Hospice UK, encourages open and honest discussions about end of life experiences. This year’s theme, The Culture of Dying Matters, delves into the diverse ways communities across the UK discuss, navigate, and commemorate death and dying, while emphasising the shared emotions that connect us all in grief and loss.

Chris White, Senior Digital Marketing & Campaign Manager at Hospice UK, said:

“Talking about death and dying is never easy, but it’s vital. Honest and timely conversations can ensure that people get the support they need and help loved ones better understand their wishes.

“This Dying Matters Awareness Week, we’re focusing on the diverse cultural approaches to death and dying within the UK and how those perspectives can inspire more open, meaningful discussions in every community.

“We hope that by sharing and learning from these experiences, we can create a society where talking about death is less of a taboo and where everyone feels empowered to have these conversations.”